OVERVIEW:
The Winter X Games are described by ESPN as a compilation of the world's greatest winter action sports athletes. The winter games are held in the historical and unique town of Aspen Colorado each year. This brand identity is influenced by the organic shapes found on the slopes and highlights the importance of the Aspen peaks. Deliverables for this project include apparel design, advertising material, signage, and merchandise.
SKILLS:
Visual Identity | Apparel Design | Marketing
2022 Mens Snowboard Finalist Jersey - Meant to be worn over athletes regular snow gear
Inital Sketches + Quarter-final and Semi-final Jersey Development
Merchandise Assets